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'The Grocers: The Rise and Rise of the Supermarket Chains' by Andrew Seth. |
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| Description | An in-depth examination of the rise of the supermarkets. It features access to the top decision-makers in leading companies, with discussion of how they have led the way in the areas of competencies, competitive strategies, marketing, internationalization, and world best practice customer service levels. This edition includes extra coverage on e-tailing and updated coverage of the fortunes of UK, European and US supermarkets, including Wal-Mart's take-over of Asda. | | Release Date | 2001 | | Author | Andrew Seth
Geoffrey Randall | | Format | Dimensions 15.3x24.0x2.3 cm
218 pages
book | | Publisher | Kogan Page Publishers | | Subject(s) | Business & Economics / General
Business & Economics / Industries / Retailing
Business & Economics / Sales & Selling / General
Business & Economics / Strategic Planning |
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Last Updated
25/11/2024 at 04:00. |
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